Wiz Khalifa Partners with Flat Fitty Luxury Headwear for New Line.

Multi-platinum selling, award-winning rapper Wiz Khalifa has partnered with luxury headwear brand Flat Fitty for a license agreement to develop various custom cap designs each season. Wiz's new headwear line will be available later this year in better department and specialty stores in the United States and abroad.

A sneak peek of his luxury headwear line will debut at MAGIC Market Week in Las Vegas this August.

Flat Fitty has been manufacturing high quality headwear for close to a decade for more than 1000 brands in 80+ countries, and Wiz Khalifa's line will add a refreshing new edge for brand-loyal consumers.

"Having someone of Wiz's caliber recognize the quality of Flat Fitty means a great deal to our team," explains Flat Fitty CEO Christian 'Tian' Waters. "We work hard to consistently design and produce headwear that is of the highest standard achievable. Wiz's desire to position his line with the most esteemed retailers is aligned with our brand's mission statement of 'Just Better.' Wiz is one of the most business-minded young tastemakers out there, and Flat Fitty is truly excited about this partnership."

As Wiz Khalifa prepares his next full-length album for later this year via Rostrum/Atlantic, he is excited to venture into the luxury headwear realm with the creative global appeal of Flat Fitty.

"When we first met the Flat Fitty team, we knew their vision and creativity was a match for Wiz Khalifa. Wiz has a trend-setting style which is a natural fit with Flat Fitty.  Flat Fitty is becoming a new leader in the fashion headwear market and we are excited to partner with them," stated Sara Nemerov, SVP and Head of Consumer Products and Global Brand Licensing at Warner Music Group.
Jason Tanamor
Editor, Zoiks! Online
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